1. LEIA has been using the stronger together approach to establish a marketplace for lotteries.
  2. LEIA will allow lotteries to enrich their gaming offer through sharing of existing lottery games, co-sourcing of new games and co-development of future innovative games.
  3. In this way one lottery can utilize games provided to the platform by another lottery or vice versa.
  4. For example VK has developed one of the most successful e-instants in the world. These can now be used by the other lotteries in the partnership without lengthy integration processes or commercial discussions through the LEIA ecosystem.
  5. LEIA will also connect content suppliers and gaming studios to this marketplace.
  6. The market place will also serve as a place where the lotteries to meet and exchange knowledge and experience.